Monday, March 26, 2007




Accor opens 300th hotel in Asia Pacific


Accor announced today its 300th hotel in the Asia Pacific region with the launch of the Grand Mercure Xidan Beijing in China.



First of all, I would like to mention that Accor is a large French multinational corporation, part of the CAC 40 index, whose main business is running chains of hotels and restaurants. Accor is currently the world's largest hotel and tourism group with more than 3,500 hotels and resorts in 90 countries, with the most comprehensive choice of hotel styles and locations. Accor's hotel brands include the luxury of Sofitel, business class of Novotel, variety of All Seasons, flexibility of Mercure, value of Ibis and convenience of Formule 1.

Accor is also one of the global leaders in tourism, travel, casinos, restaurants and the provision of corporate and public institution services. Each day, more than 12 million people in 31 countries use a range of services created and managed by Accor. Accor Services is the Accor Group's second largest international line of business.

The goal of Accor Services is to help companies and public institutions to improve performance by fostering the well-being of their employees and citizens. Present in 35 countries, more than 300,000 client companies or public institutions and 19 million employees uses our services everyday. In the Asia Pacific region, Accor is the largest and fastest growing hotel group with some 180 hotels and more than 30,000 rooms in 15 countries - Australia, New Zealand, New Caledonia, Cambodia, China, India, Indonesia, Japan, Korea, Laos, Malaysia, Myanmar, Singapore, Thailand and Vietnam. Australia and New Zealand, there are over 100 hotels and resorts covering all prime business and holiday destinations with many new hotels to be opened over the next few years.

The new Grand Mercure containing 296 rooms is a well-established hotel in a prime location in the Xidan commercial and shopping area of Beijing, conveniently close to the capital’s landmarks such as the new National Theatre, as well as the Financial Street commercial district. All rooms and suites offer attractive garden or city views, with many facing the Forbidden City and Tiananmen Square. It is also a short walk to the city’s underground train system.



To conclude, Accor succeed one more time with its Strategy of expansion through the world and more particularly in Asia. This Group has found the keys of health and prosperity: the properties are more and more beautiful and the service becomes impeccable…

It is interesting to mention that Accor currently manages 17 Grand Mercure hotels and resorts around Asia Pacific, with another six to open before the end of 2007.


www.hospitalitynet.org/news/154000320/4030719.html

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